When I read on a Hungarian news portal that Dubai chocolate has become so popular in Hungary that more of it is consumed than Christmas bejgli, I became a bit skeptical. There are many things that can be wonderful or delicious, but that we Hungarians would prefer something over poppy seed or walnut rolls, or even szaloncukor? Now, that I don’t believe!
I just bought one, and I didn’t find anything extraordinary about it. It’s an unbearably sweet milk chocolate, with pistachio filling that’s barely noticeable because the overwhelming sugar burns through the flavor—and the kunafa? It’s just like a thin wafer, nothing more.
Then I did some research and found out that this "made in Turkey" version is just a pale imitation of the original chocolate, which is made in a Dubai-based artisan factory. The original costs $20, and only 500 pieces are produced daily. It's very hard to get your hands on it.
The original version's name was Can't Get Knafeh of It—a clever wordplay for those who understand both English and Arabic. It features a creamy filling, whereas this Turkish version is completely dry.
Seeing the great interest, the Lindt chocolate factory also released a limited-edition version, for which people stood in line for hours in some major European cities.
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